Amazon is offering its Fire TV Stick 4K Select for just $9.99 when you apply the coupon code HOLFTV4K at checkout. This represents a 75% discount, or $30 off the regular price, making it one of the most affordable 4K streaming devices available.

Why This Deal Matters

This deal is significant because the Fire TV Stick 4K Select is the newest, most budget-friendly option in Amazon’s streaming lineup. The resurgence of this price point – after a brief appearance during Cyber Week – suggests Amazon may be testing demand at ultra-low prices to clear inventory or drive further adoption of its streaming ecosystem.

Key Features

The 4K Select supports vibrant 4K resolution with HDR10+ and features a faster, updated Vega operating system. While it lacks advanced features like Dolby Atmos or Vision found in higher-end models (such as the 4K Max), it provides a solid streaming experience for everyday use. It’s also compatible with services like Xbox Game Pass, Amazon Luna, NordVPN, and IPVanish, with Alexa+ and Amazon Kids+ support coming soon.

How to Get the Deal

The coupon code HOLFTV4K is currently active at checkout, but availability is limited. This deal has reappeared and disappeared quickly in the past, so consumers should act fast if interested.

The Fire TV Stick 4K Select is a compelling option for anyone seeking an affordable upgrade to their streaming setup. For just $9.99, it delivers 4K streaming capabilities with a faster user experience, making it a standout value in the current market.